As we march through our quest of understanding PPC, I like to reflect on what has happened in the world of PPC, what has happened in my business, and what has happened in YOUR business? Let’s examine what has transpired and what we can do to improve it.
In the first article titled PPC Primer, I discussed the very basics of what PPC is and why you should be using it in your business. If you are unfamiliar with the term PPC, please read the PPC Primer first before continuing with this article.
PPC is a rather large topic and I will be writing a series of articles starting with the very basics of what PPC is and continuing on through advanced PPC topics. On our quest to understand the PPC world, I will create three major sections to PPC. The three major sections will be:
1. PPC for Beginners
2. Intermediate PPC
3. Advanced Topics in PPC
Each major section will be broken down by multiple subtopics so you can absorb each one. Feel free to come back to this article and use it as a table of contents. As each blog article is written, I will link to that specific article from the outline below. The outline will most likely change as time goes on so please check back here often.
PPC for Beginners
Intermediate PPC
Advanced Topics in PPC
If there are any other topics you would like for me to discuss, feel free to submit a topic suggestion using the form on the website.